Does contextual advertising worsens the position in the search?

S1
Site user since 05.02.2012
Offline
82
157

We all know that the behavior (in this case about Clicks) factors influence the position of the site. Those. higher ctr snippets from your organic matter, the higher the position. There clicked bad, it negatively affects the position in the search.

And if the context and run on Google and Yandex, a portion of the ad will go through the same demands, which organically site in the top 10, in this case, the organics will click worse since the same site visitor has already seen at the top of search advertising. This lowers the click through the site in the organic and by this logic, reduces the position.

It works so? Or am I wrong?

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The WishMaster
Site user since 29.09.2005
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2514
#1

No, it's not working.

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arbitrate
Site user since 04.02.2018
Offline
44
#2
stifler1:
And if the context and run on Google and Yandex, a portion of the ad will go through the same demands, which organically site in the top 10, in this case, the organics will click worse since the same site visitor has already seen at the top of search advertising. This lowers the click through the site in the organic and by this logic, reduces the position.

Checked - works in exactly the opposite! The search engines are interested in profits from their content, and very uninterested in the sink money potential buyers of contextual advertising on the side, for example, the purchase of SEO-references. Therefore, in order to finally "finish" the exchange of links that promise to their users' long-term effect on the promotion, not as in contextual advertising "search engines encourage sites that use context. In fact, contextual advertising - it is the only legal way to promote your site in the organic search.

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Mik Foxi
Site user since 02.03.2011
Offline
941
#3

It works differently: if the site owner has money on advertising, so it is possible to underestimate the position, so that he no longer gave money directly yandesku instead SEOs.

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Devvver
Site user since 02.07.2008
Offline
629
#4

Worsens. And the reasons are many

drop in the speed of loading site, the individual filters in the number of advertising quality.

Also, due to the deterioration of the PF also have a reduction.

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