Promotion articles

preview Basic mistakes in setting up feed GMC and the rules for their treatment

Basic mistakes in setting up feed GMC and the rules for their treatment

Author: Alexander Madonna, Group Head Company iConText In a previous article I talked about the GMC account, feeds, and their attributes...
preview Set up your feed to Google Merchant Center: step by step guide

Set up your feed to Google Merchant Center: step by step guide

Author: Alexander Madonna, Group Head Company iConText Shopping on the Google Ads has long proven itself the most effective tool in e-commerce...
preview 40+ ways to use your logo on 100%

40+ ways to use your logo on 100%

Author: Igor Volkov, marketing in Logaster.ru - the company's online developer of corporate identity...
preview Absolute and relative URL: Format Features

Absolute and relative URL: Format Features

Well thought-out URL-structure contributes to the proper functioning, successful scanning and indexing of your site by search engines...
preview How to improve the efficiency of the page "About Us": three steps

How to improve the efficiency of the page "About Us": three steps

Author: Ann Smarty (Ann Smarty) - brand- and community manager in the Internet Marketing Ninjas, co-founder of Viral Content Buzz and founder MyBlogU...
preview Affiliation in Yandex - mimicry or amnesty?

Affiliation in Yandex - mimicry or amnesty?

The task of determining the affiliation of two sites in the Yandex has always been one of the most important in the SEO-analytics...
preview Monobrand not a sentence. From the abyss of SEO-despair to the pinnacle of success

Monobrand not a sentence. From the abyss of SEO-despair to the pinnacle of success

Author: Andrey Kuzovlev expert TRINET.Group Coavtor / editor: Olga Mikhailova, marketer TRINET...
preview The struggle for indexing your site to Google. case

The struggle for indexing your site to Google. case

If a page is crawled, but not indexed Shares his experience team of the Technical Department They say that a man goes to the doctor only when a piece of the spear in the back...
preview Mixed directive: how Google handles the robots.txt file

Mixed directive: how Google handles the robots.txt file

Author: Glenn Gabe (Glenn Gabe) - SEO-consultant in the agency G-Squared Interactive. Working in the field of digital-marketing more than 20 years...
preview How to set up advertising of financial services at a variety of limits

How to set up advertising of financial services at a variety of limits

Roman Evstafiev, a leading expert on contextual advertising in Mello Agency Mello cooperates with JSC CB "Let's go!" from June 2019...
preview We determine the real causes of traffic drop during the crisis

We determine the real causes of traffic drop during the crisis

Author: Peter Meyers (Dr. Peter J. Meyers) - Researcher Moz. We want to solve problems, and to believe that everything is under control...
preview 7 mistakes that reduce the effectiveness of SEO-category pages

7 mistakes that reduce the effectiveness of SEO-category pages

Well-designed pages categories contribute to the success of any commercial site, as they represent an important step on the path to conversion...
preview Managing big-project on Yandex.market. case

Managing big-project on Yandex.market. case

Author: Valentina Bahtalovskaya certified specialist Yandex .M Arquette agency FireSEO On Yandex.market big budget does not guarantee a steady stream of customers...
preview How to increase customer orders so that it is on your left. case

How to increase customer orders so that it is on your left. case

Shares his experience team TRINET.Group...
preview How Google ranks content credibility: 6 possible metrics

How Google ranks content credibility: 6 possible metrics

Adapted from an article Russ Jones (Russ Jones), researcher to find in System 1 and Moz...
preview How to survive koronakrizis: 9 Strategies for digital-agencies

How to survive koronakrizis: 9 Strategies for digital-agencies

Author: Aquila DeFazio (Akvile DeFazio) - president of the digital-agency AKvertise...
preview Determine bystrobotovskuyu impurity in Yandex

Determine bystrobotovskuyu impurity in Yandex

In a recent article, "Cleaning the organic impurities from the issuance of Yandex" I mentioned this as an impurity as the recent results in the medium-SEO...
preview 6 tips for effective cooperation with Central Asia in social networks

6 tips for effective cooperation with Central Asia in social networks

Social networks are one of the most effective tools for the study of the target audience...
preview As COVID-19 epidemic could forever change the SERP Google

As COVID-19 epidemic could forever change the SERP Google

Adapted Article Mordy Oberstein (Mordy Oberstein), Director of Marketing RankRanger...
preview As the agency to reduce costs in a crisis

As the agency to reduce costs in a crisis

Author: Maxim SHishov, marketing, co-founder of the agency Stereomarketing It so happened that in 2007 I as treasurer helped to rebuild the economy of the manufacturing...
preview Tape Google Discover recommendations: a new source of traffic to websites

Tape Google Discover recommendations: a new source of traffic to websites

Author: Abby Hamilton (Abby Hamilton) - Manager SEO agency digital-marketing Merkle...
preview SEO in crisis and in terms of growth

SEO in crisis and in terms of growth

Dmitry Sevalnev, co-owner and director of SEO and Advertising Department " Pixel Plus " in his speech at the DIGITAL Kvartinike ONLINE spoke about whether SEO in a...