SEO, digital marketing and search technology news

preview SMS-distributions recognized as the most effective marketing channel

SMS-distributions recognized as the most effective marketing channel

The highest efficiency is achieved with a combination of SMS and email-marketing Averages for opening email-distribution to the retail sector make up about 18%, while among...
preview Web analytics platform to provide an improved detector Finteza bots

Web analytics platform to provide an improved detector Finteza bots

Finteza developers have implemented a new technological solution for evaluating the traffic quality and tracking bots...
preview Google allowed to remove fake goods from the search results

Google allowed to remove fake goods from the search results

Google updated its shape to remove content from search results. Now it appeared such point as "counterfeit". This was reported by Search Engine Land...
preview Russian users prefer domain zone .RU, .FUN, .ONLINE

Russian users prefer domain zone .RU, .FUN, .ONLINE

On the eve of the Day of Russian hosting provider and domain name registrar REG...
preview Russian President instructed to develop support measures for IT companies

Russian President instructed to develop support measures for IT companies

Russian President Vladimir Putin instructed the government to work out measures and regional support to telecoms and IT, including tax incentives...
preview Sberbank agreed to buy 2GIS service

Sberbank agreed to buy 2GIS service

Sberbank has signed binding documents on acquisition of controlling interest when 2GIS. Under the deal, 2GIS was estimated at 14.3 billion rubles...
preview Advertising Account VKontakte started showing ads Perevi

Advertising Account VKontakte started showing ads Perevi

The advertising account VKontakte table a new column, "Thumbnail" with the image or icon ads...
preview The YouTube Studio will be able to customize the design of the channel

The YouTube Studio will be able to customize the design of the channel

YouTube plans to offer content creators the ability to customize the look and branding channels directly in YouTube Studio...
preview Some companies can not change the status of "temporary closure" in the GMB

Some companies can not change the status of "temporary closure" in the GMB

At the beginning of the pandemic COVID-19 Google My Business team added to the service the ability to mark the company as a "temporarily closed"...
preview Facebook eased the ban on advertising face masks

Facebook eased the ban on advertising face masks

Facebook partially lifted a ban on the advertising face masks. Now the company allow the promotion of cloth masks and other non-medical dressing for the face, such as bandanas...
preview Google introduced a beta version of Android 11

Google introduced a beta version of Android 11

Google officially introduced the beta version of the Android mobile operating system 11...
preview On MAPS.ME appeared virtual tour to the observation of animal life

On MAPS.ME appeared virtual tour to the observation of animal life

On MAPS.ME maps, a new virtual path. It brings together ten online broadcasts of surveillance cameras with animals all over the world. Without leaving your home, maps...
preview Yandex started public testing of free video hosting for partners YAN

Yandex started public testing of free video hosting for partners YAN

At the partner's advertising network has a free video hosting by Yandex...
preview Facebook launched a new section News for all users in the US

Facebook launched a new section News for all users in the US

Social network Facebook has launched a new News tab for all users in the USA. This was reported by TechCrunch...
preview VKontakte launches free educational video course for students

VKontakte launches free educational video course for students

VKontakte VK Tech launches project | Lessons - training course on IT for pupils...
preview The AdSense interface has been updated experiments

The AdSense interface has been updated experiments

And there is a new tab "Global Settings" The Google AdSense Team informed about updates in the experiments and launch new tab "Global Settings" on page...
preview The Facebook Messenger now can respond to customer messages

The Facebook Messenger now can respond to customer messages

Facebook launched an update for Messenger, which allows entrepreneurs to switch between personal and business account...
preview Google is more than 25 billion pages each day spamnyh

Google is more than 25 billion pages each day spamnyh

Google has published its annual report on the fight against spam for 2019...
preview AliExpress GeekBrains and launched training courses for Russian retailers

AliExpress GeekBrains and launched training courses for Russian retailers

Today AliExpress Russian and educational portal GeekBrains open free training courses for retailers...
preview VKontakte is investing in the "Clips" billion rubles

VKontakte is investing in the "Clips" billion rubles

VKontakte is investing one billion rubles in its new service with short vertical video and AR-special effects "Clips"...
preview myTarget expanding tools attribution campaigns

myTarget expanding tools attribution campaigns

Advertising platform myTarget updated tools conversion attribution, greatly expanding their capabilities...
preview Yandex has provided free access to Yandeks.Telefonii charities

Yandex has provided free access to Yandeks.Telefonii charities

In Yandex social project "Help is" a new direction. Now Yandex helps charities from the association "Together" to keep in touch with people who need help...