eCommerce news
Facebook sued the site for the sale of likes and collection of data users
Facebook this week the company filed a lawsuit against the operators of the two sites, which have violated the rules of the platform...
Facebook has allowed users to block political advertising
Facebook announced that users will now be able to block political advertising on the platform. A new feature is launched in Facebook, and Instagram...
YouTube is testing a new advertising format Shoppable TrueView for action
YouTube is testing a new format of video Shoppable TrueView for action. As part of the test ecommerce-advertisers can display their products in TrueView for action ad formats...
82% of employees could return to office a year and a half - study
600 IT managers from five countries shared their plans for the development of a flexible working environment after a pandemic Top managers expect that within 12-18 months on...
Yandex introduced new tools for monetizing video YAN
During 2019 the number of advertisers who place video ads in Yandex, increased by almost four times...
Google helps small businesses recover from the crisis
The company has announced a number of updates, aimed at SMBs On the eve of the International Week of Small Businesses (June 22-27) Google announced the launch of a series of...
In myTarget, new metrics for evaluating the effectiveness of advertising campaigns
In the advertising office myTarget, new financial performance campaigns...
Google Ads presented a number of new features for smart campaigns
Google Ads introduced several new features for smart campaigns (Smart Campaigns) - solution focused on small business...
Pavel Durov presented an ultimatum to Facebook
Creator Telegram accused Facebook and Instagram in advertising promoting the scam on his behalf Pavel Durov today in a Telegram-channel accused of Facebook and Instagram hers...
AliExpress in Russia has reduced the term to pay the seller from 10.7 to 7 days
AliExpress sellers began to receive money for the goods sold on the site is 30% faster - in May, the average time of receipt of funds to the store was reduced from 10...
Apple Search Ads improves the conversion of the installation of applications by 17%
The company Zen Mobile Agency , which is part of iConText Group, tested marketing tool Apple Search Ads, which again became available for the Russians at the beginning of May...
The AdSense became available experiments with avtoobyavleniyami
Google AdSense has allowed to carry out experiments with automated ad at the website. This was reported in the Help Center...
Google Merchant Center has announced changes in the product specifications
Google Merchant Center team told about the changes that will occur in terms of quality feeds in 2020...
Google Ads prohibits the advertising klikbeytnuyu
Google Ads announced the addition of the new rules, which relate to klikbeytnoy advertising. They will come into force in July 2020...
Since the beginning of the coronavirus on AliExpress Russia recorded more than 12 million accounts
AliExpress Russia has updated data on the main audience area due to increased registrations...
Google Ads will start to suspend accounts for violating
This month Google Ads introduces a new measure against advertisers who violate our policies - the suspension of your account. This was reported in the Policy Center...
Google Ads ban demographic targeting for some categories
The update will be launched in the US and Canada Google is working on an update of the rules of advertising in categories such as employment, housing and loans...
ACAR: 87% of advertising agencies are faced with shrinking budgets
Association of Communications Agencies of Russia (ACAR) continues to investigate the impact of a pandemic Covid-19 on the advertising market...
In The Video Direct's an opportunity to upload your video
In The Video Direct's an opportunity to upload their own video into the editor, on the basis of which it is possible to create unique creatives...
SMS-distributions recognized as the most effective marketing channel
The highest efficiency is achieved with a combination of SMS and email-marketing Averages for opening email-distribution to the retail sector make up about 18%, while among...
Advertising Account VKontakte started showing ads Perevi
The advertising account VKontakte table a new column, "Thumbnail" with the image or icon ads...
The YouTube Studio will be able to customize the design of the channel
YouTube plans to offer content creators the ability to customize the look and branding channels directly in YouTube Studio...