Facebook is testing email-marketing tools for business pages

Social network Facebook is testing a new set of tools that allow business pages Mailing send marketing via Facebook platform.

A new section called «Marketing Emails». In it, companies can not only create and send newsletters, but also to monitor their effectiveness.

The fact that Facebook is testing a new feature, it became known at the beginning of this month. Information about this appeared in the Twitter:

The commentary Adweek company confirmed the testing:

"We are testing a new email-marketing tools with a small number of companies to help them inform customers more effectively about the changes in their services and operations."

The purpose of testing - to understand how these tools are useful to users and businesses before taking the decision to extend the run of this functionality.

Source: Search Engine Journal
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