Как сделать редирект (301, 302). Общая тема

Options +FollowSymLinks -Indexes

RewriteEngine On

RewriteCond %{QUERY_STRING} base64_encode[^(]*\([^)]*\) [OR]
RewriteCond %{QUERY_STRING} (<|%3C)([^s]*s)+cript.*(>|%3E) [NC,OR]

RewriteCond %{QUERY_STRING} GLOBALS(=|\[|\%[0-9A-Z]{0,2}) [OR]
RewriteCond %{QUERY_STRING} _REQUEST(=|\[|\%[0-9A-Z]{0,2})
RewriteRule .* index.php [F]

RewriteCond %{REQUEST_FILENAME} -f
RewriteCond %{REQUEST_URI} \.php|\.ini|\.xml [NC]
RewriteCond %{REQUEST_URI} \/components\/ [OR]
RewriteCond %{REQUEST_URI} ^\/includes\/|^\/administrator\/includes\/ [OR]
RewriteCond %{REQUEST_URI} \/language\/ [OR]
RewriteCond %{REQUEST_URI} \/libraries\/ [OR]
RewriteCond %{REQUEST_URI} \/modules\/ [OR]
RewriteCond %{REQUEST_URI} \/plugins\/ [OR]
RewriteCond %{REQUEST_URI} \/templates\/ [OR]
RewriteCond %{REQUEST_URI} \/xmlrpc\/
RewriteRule ^(.*)$ index.php [R=404,L]

RewriteCond %{query_string} concat.*\( [NC,OR]
RewriteCond %{query_string} union.*select.*\( [NC,OR]
RewriteCond %{query_string} union.*all.*select [NC]
RewriteRule ^(.*)$ index.php [F,L]

SetEnvIf user-agent "Indy Library" stayout=1
SetEnvIf user-agent "libwww-perl" stayout=1
SetEnvIf user-agent "Wget" stayout=1
deny from env=stayout

RewriteRule .* - [E=HTTP_AUTHORIZATION:%{HTTP:Authorization}]
RewriteCond %{REQUEST_URI} !^/index\.php
RewriteCond %{REQUEST_URI} /component/|(/[^.]*|\.(php|html?|feed|pdf|vcf|raw))$ [NC]
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule .* index.php [L]

<IfModule mod_deflate.c>
AddOutputFilterByType DEFLATE text/html text/plain text/xml application/xml application/xhtml+xml text/javascript text/css application/x-javascript
BrowserMatch ^Mozilla/4 gzip-only-text/html
BrowserMatch ^Mozilla/4.0[678] no-gzip
BrowserMatch bMSIE !no-gzip !gzip-only-text/html
<ifmodule mod_gzip.c>
mod_gzip_on Yes
mod_gzip_item_include file \.js$
mod_gzip_item_include file \.css$ </ifmodule>
</IfModule>

<IfModule mod_expires.c>
ExpiresActive On

ExpiresDefault "now plus 1 hour"
ExpiresByType text/css "now plus 1 week"
ExpiresByType application/javascript "now plus 1 week"
ExpiresByType application/x-javascript "now plus 1 week"
ExpiresByType images/bmp "now plus 1 month"
ExpiresByType images/gif "now plus 1 month"
ExpiresByType images/jpeg "now plus 1 month"
ExpiresByType images/jp2 "now plus 1 month"
ExpiresByType images/pipeg "now plus 1 month"
ExpiresByType images/png "now plus 1 month"
ExpiresByType images/svg+xml "now plus 1 month"
ExpiresByType images/tiff "now plus 1 month"
ExpiresByType images/vnd.microsoft.icon "now plus 1 month"
ExpiresByType images/x-icon "now plus 1 month"
ExpiresByType images/ico "now plus 1 month"
ExpiresByType images/icon "now plus 1 month"
ExpiresByType text/ico "now plus 1 month"
ExpiresByType application/ico "now plus 1 month"
ExpiresByType images/vnd.wap.wbmp "now plus 1 month"
ExpiresByType application/vnd.wap.wbxml "now plus 1 month"
ExpiresByType application/smil "now plus 1 month"

ExpiresByType audio/basic "now plus 1 month"
ExpiresByType audio/mid "now plus 1 month"
ExpiresByType audio/midi "now plus 1 month"
ExpiresByType audio/mpeg "now plus 1 month"
ExpiresByType audio/x-aiff "now plus 1 month"
ExpiresByType audio/x-mpegurl "now plus 1 month"
ExpiresByType audio/x-pn-realaudio "now plus 1 month"
ExpiresByType audio/x-wav "now plus 1 month"

ExpiresByType application/x-shockwave-flash "now plus 1 month"
ExpiresByType x-world/x-vrml "now plus 1 month"
ExpiresByType video/x-msvideo "now plus 1 month"
ExpiresByType video/mpeg "now plus 1 month"
ExpiresByType video/mp4 "now plus 1 month"
ExpiresByType video/quicktime "now plus 1 month"
ExpiresByType video/x-la-asf "now plus 1 month"
ExpiresByType video/x-ms-asf "now plus 1 month"
</IfModule>

<IfModule mod_headers.c>
<FilesMatch "\.(js|css|xml|gz)$">
Header append Vary: Accept-Encoding
</FilesMatch>
</IfModule>

# BEGIN WordPress
<IfModule mod_rewrite.c>
RewriteEngine On
RewriteBase /
RewriteRule ^index\.php$ - [L]
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]
RewriteCond %{HTTP_HOST} ^www.site.ru$ [NC]
RewriteRule ^(.*)$ http://site.ru/$1 [R=301,L]
RewriteRule ^category/(.+)$ httр://site.ru/$1 [R=301,L]
</IfModule>

# END WordPress
<Files wp-config.php>
order allow,deny
deny from all
</Files>

<Files .htaccess>
order allow,deny
deny from all
</Files>
AddDefaultCharset utf-8

jkm:
Правила для редиректа должны стоять выше правил для ЧПУ.

RewriteCond %{HTTP_HOST} ^www.site.ru$ [NC]
RewriteRule ^(.*)$ http://site.ru/$1 [R=301,L]
RewriteRule ^category/(.+)$ httр://site.ru/$1 [R=301,L]
Эти строки нужно перенести в начало файла.
Должно получиться примерно так:

Options +FollowSymLinks -Indexes



RewriteEngine On



RewriteRule ^category/(.+)$ httр://site.ru/$1 [R=301,L]



RewriteCond %{HTTP_HOST} ^www.site.ru$ [NC]

RewriteRule ^(.*)$ http://site.ru/$1 [R=301,L]

# BEGIN WordPress
<IfModule mod_rewrite.c>

RewriteEngine On
RewriteBase /

RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /index\.php\ HTTP
RewriteRule ^index\.php$ http://site.ru/ [R=301,L]

RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]

RewriteCond %{HTTP_HOST} ^www.site\.ru$ [NC]
RewriteRule ^(.*)$ http://site.ru/$1 [R=301,L]

Redirect 301 /insta http://site.ru/?utm_source=instagram&utm_medium=social&utm_campaign=insta-account

</IfModule>
# END WordPress

Duo7gfkg:
заработало вот в таком формате.

jkm:
Правила для редиректа должны стоять выше правил для ЧПУ.

SeVlad:
Вынести из секции ВП, все редректы и пр, что не генерит сам ВП. Иначе рискуешь потерять это всё.
И перечитай:

<IfModule mod_rewrite.c>

RewriteEngine On
RewriteBase /

RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /index\.php\ HTTP
RewriteRule ^index\.php$ http://site.ru/ [R=301,L]

RewriteCond %{HTTP_HOST} ^www.site\.ru$ [NC]
RewriteRule ^(.*)$ http://site.ru/$1 [R=301,L]

Redirect 301 /insta http://site.ru/?utm_source=instagram...=insta-account
</IfModule>

# BEGIN WordPress
<IfModule mod_rewrite.c>

RewriteEngine On
RewriteBase /

RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]

</IfModule>
# END WordPress